FAQ - Heyday Search More

What is “heyday search more”?

“Search more” is a service we provide for reducing website visitors' bounce rate. We display the bouncing users in-site search results for the same content of the current page.

Let's consider the following example:

  1. A user searches for some content on the internet.
  2. Your website was one of the search results. Paid / organic or even a display banner..
  3. The user clicks on the search result (your result on the search engine)
  4. After visiting briefly that page result (on your website), the user decides to click back and continue his search journey back on the internet.
  5. At this point, we display the user more results he looked for - but only from your website.
  6. By this, we offer the user more relevant content that he might not be aware is available in your website since the internet search engine shows one or two results of the same website, leaving most of the website's relevant content out of the search results.

What is “heyday search”?

Heyday search is our companies name. We are a technological company, specializing in “content retrieval” from big data text document libraries. In other words, we are a “search engine”.

Our technology is proprietary, written from scratch in c++. We do not use any third party tools nor any service such as Amazon cloud or google platform. Our service runs on our own private servers, running our own proprietary code. Our search engine powers very big news / ecommerce sites

How is the implementation done?

The implementation is simple and done in 2 steps:

First step - the client uploads the product feed to the website in Google/Facebook format.

Second step - embedding JavaScript code in the website's head section.

To start the implementation, click here.

When is heyday search more triggered?

Under the following conditions heyday will attempt to display the search more results:

  1. A user has an external referrer or no referrer.
  2. The visited page is not the home page.
  3. The specific user did not trigger heyday within the last 30 minutes, so to not bother frequently visiting users.
  4. The user clicked the “back button” and is about to leave the site (bounce). Heyday will never trigger when the back button is between internal pages of the website.

Under the above conditions heyday will try to trigger, but there are conditions depending on the browser that may or may not enable the catch of the bouncing user. For more information about this, expand the question on how to maximize triggering of heyday search more.

Is there a trial period?

Yes. A new user can use the service for a two-week trial period.

During this period you can unsubscribe without any charge.

How is the pricing and payment done?

How can search/click statistics be viewed?

Our platform features a comprehensive dashboard where users can access and analyze detailed analytics both through Google Analytics and directly via our dashboard. Additionally, the dashboard provides a variety of design and customization options, allowing users to tailor the system to their specific needs and preferences. This dual functionality ensures that users can both monitor important metrics and personalize their experience, enhancing the overall utility and effectiveness of the platform.

How can the revenue attributed to heyday search more be viewed?

To see the revenue attributed to HeyDay Search More, you need to track each click with the query string parameter heyday_src=heyday_sm.

If you are using GA4, follow the following video:

Will heyday affect the advertising purchase conversions and attribution?

Heyday search more is displayed on your website, so clicks on the results are just another internal link click with additional query parameter heyday_src=heyday_sm. This is will have no effect on the attribution calculation and optimization of your media buying.

How to maximize heyday Search More?

For capturing the bouncing user, heyday uses standard methods provided by the browser: The history. pushState and the popstate event. These tools are used for building modern Single Page Applications. So basically heyday adds another page to the user’s history so when they click back. They end up on this page and not leave the website.

After a user initially lands on your page, they need to perform some sort of interaction—such as clicking a button or a modal—to activate the push state. This action is crucial because it allows HeyDay SM to function correctly by updating the browser's history state.

Here’s how you can ensure that HeyDay SM works optimally:

  1. Create an Interactive Element: Add a modal, button, or another interactive element that prompts the user to click. This could be a welcome message, a special offer, or any other engaging content that encourages interaction.
  2. User Interaction: When the user clicks on this interactive element, it triggers the push state. This action effectively enables HeyDay SM to monitor user behavior and react when they attempt to navigate away from your site.
  3. Seamless Integration: Design the modal or button to blend naturally with your site's design and user experience. It should not disrupt the user journey but rather compliment it by providing useful information or offers.

By incorporating this click-trigger , you ensure that HeyDay SM can effectively capture user actions and provide relevant suggestions or search options.

How to simulate heyday Search More?

To simulate the HeyDay Search More feature, you need to follow these steps:

  1. Enter the Site from a Referrer: Make sure to enter your site from a referrer that is not the homepage. The feature will not be displayed if there is no referrer.
  2. Use Incognito Mode or Clear Cache: Open the site in incognito mode or clear your browser’s cache. This is because the feature will not be displayed more than once for the same user within a half-hour period.
  3. Example Search: You can search for something like "summer clothes [your domain]" in Google and click on the link to your site from the search results.
  4. Trigger the Feature: Once you are on your site, make sure to perform an interaction, such as clicking a button or a modal, that triggers the HeyDay SM feature.
  5. Click the Back Button: After triggering the feature, click the back button on your browser. This will display the "Search More" suggestions to you.

By following these steps, you can effectively simulate and see the HeyDay SM feature in action.