No, it is not mandatory for anyone to be a part of the HeyDay Exchange. No matter if you are a content website owner or an e-commerce website owner, no one is required to use the HeyDay Exchange. You or anyone else can simply choose to use the HeyDay tool.
However, if you are looking to expand your outreach and want to use someone else’s user base to send out ads, then you will need to use the HeyDay Exchange.
The short answer – we don’t earn any cash from the HeyDay tool. Instead, we are launching something we called the “HeyDay Exchange”. This is a service that enables publishers and advertisers to buy/sell ads.
Important to note here is that any current or new HeyDay user is NOT obligated to use the HeyDay Exchange. Any HeyDay user can become a publisher and/or an advertiser. Every HeyDay tool user will always have the option to only use the HeyDay tool and use our system without being inclined to buy/sell ads.
We believe that after getting to see the benefits from using our system, many of our users will take into consideration what they can gain from extending the HeyDay services and will opt to take part in the HeyDay Exchange.
For this to be possible in the way of traditional marketing routes, there are plenty of technical issues to be overcome, statistical analysis to be done, and a lot of planning and negotiations that the involved parties need to go through. Not to mention, a certain level of trust between these two.
Here is where the HeyDay Exchange comes in real handy. Since both sides are already using the HeyDay tool, the technical issues and statistical analysis that were a problem before are not anymore. The HeyDay tool has done most of the work in gathering the user base, analyzing the online behavior of the audience, compiled and compared relevant content and displayed it in a comprehensible manner.
Back to our example: the HeyDay tool has done the difficult job and the HeyDay Exchange will give the users a way to communicate with each other and utilize their user bases for mutual benefit. Just imagine how bigger a reach your ads will get by pairing with a HeyDay user with an enormous audience. What you need to do is decide on the exact ad you want to be displayed, and the HeyDay Exchange will take care of the rest.
No, we believe in online freedom and we never track the user as a user. We will not collect or share any of your personal information. The HeyDay tool collects only relevant data.
HeyDay is GDPR (General Data Protection Regulation) compliant. What we require from every website that uses our system is to be GDPR compliant.
We have created the HeyDay tool with the idea of giving our users a way of reaching a wider audience base, but we did not plan nor do we plan to charge our clients for the use of this tool. So, the HeyDay tool is free and will remain free forever.
Computer hardware and software underwent extensive development in recent years. Computers became so powerful, with incredible computing power that allows the running of complex software. The increased computing powers have enabled the unhindered running of services and tools like virtualization, flexible programming languages, cloud services with plenty of solutions, seemingly right out of the box.
These modern tools have paved the way for simplified developmental processes, which, a few years ago would need an unimaginable amount of resources. Also, these modern tools and services have enabled the running of software services and applications over the internet, making them available all across the globe with little trouble.
Yes, we said little trouble, which means that there are still some limitations, which are directly linked to computing power, bandwidth and cost money to run. But for the more standard or excellently optimized services, these available tools are enough for smooth operation.
When we began developing HeyDay, we set our goals high. We wanted to deliver a truly exceptional service that we would be able to offer for free, while still maintaining the high level of quality of service. To be able to meet our set goals, we needed to create an exceptional operational strategy. Yes, as you can see, we succeeded in our efforts.
By working carefully and hard, we developed HeyDay just like you build a house: from the ground up. We laid strong foundations by creating our proprietary code using C/C++. This enables us to squeeze every last byte and clock cycle from the server hardware, and at the same time, our code also utilizes the multi-core CPUs and the newly available Linux kernel system calls.
The result is, as you can guess, why our seemingly simple code that you just copy and paste into your website works so nicely.
No. Heyday will not show ads. Also In the future, when Heyday ad exchange will be available, it will still be all up to the users to choose if they want to display ads or not.
There is no limit whatsoever.
Heyday search has full page indexing wit autocomplete and spell corrections. It is a full-blown search engine (site search).
Heyday indexer analyzes the page structure, giving ranking for keyword-to-page in respect to the word importance in that page (i.e. words in page title have higher rank for that page that just word in the page body).
In addition, the algorithm takes into account page freshness, relevancy as detected by search query / page clicks (requires sufficient statistics accumulation).
Yes. Heyday admin has server features such as “stop words”, “filters” and actual search index manipulation that gives control over the search results.
Heyday relies on the website users activity in order to add pages to the index. This means two things:
However, on the first integration via the onsite-wizard, there is an option to run an initial crawler to speed up the indexing process so new users can have quick taste of heyday. But this just optional and all the website pages will be indexed.
New pages that are detected are added to the indexing queue and about every 5 minutes, heyday indexer adds them into the indexer.
Yes. Modified pages are added to the indexing queue and are reindexed about every 5 minutes.
The autocomplete is kept fresh together with the indexing process - about every 5 minutes.